Trade & Retail Media: Scale your Offsite campaigns.

Set-up collaborative campaigns at scale, feed offsite media algorithms with advanced retailer signals, and measure the real impact on sales.

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Media Collaboration

Deploy Collaborative Media Campaigns

Reinvent digital cooperation between retailers and brands.

Orestico streamlines the setup of joint operations across external digital channels (Display and Video, both on Social and the Open Web). Through a shared interface, brands and retailers instantly align on visibility objectives and offsite activation timelines.

Offsite Retail Media Performance

Ensure every dollar spent outside the retailer's site supports your marketing priorities and accelerates sell-out for your hero products.

Offsite Trade Standardization

Standardize how you track external digital activations to guarantee that brand and product featuring perfectly align with your visibility stakes.

Co-branding Activation

Activate Digital Co-branding at Scale

Automate the creation and distribution of multi-local campaigns.

Shift from manual operations to total industrialization. Orestico automatically generates co-branded ads (Retailer + Brand) ready for Display and Video distribution, targeting high-priority trade areas.

Granular Targeting

Leverage retailer data to reach the right customers via Google and Meta, wherever they are online.

Brand Safety & Consistency

Guarantee that both retailer and brand guidelines are respected across all digital ad assets.

Measurement

Measure "Closed Loop" Performance

Turn retailer sales data into proof of media effectiveness.

Move beyond clicks and impressions with a Closed Loop reporting approach. Orestico reconciles Offsite media exposure with point-of-sale transactions using advanced A/B testing methodologies aligned with the highest industry standards (test vs. control).

Methodological Transparency

Access real, auditable incrementality metrics to isolate the net impact of every campaign on your sales performance.

Secure Algorithmic Optimization

Power Google and Meta buying algorithms with real-time omnichannel sales signals. Our platform ensures a secure, compliant data flow to optimize bidding strategies based on actual ROI.

More Qualified Traffic

Collaborative media campaigns that drive useful traffic to the retailer's channels.

Measured Media Performance

A demonstrated impact of media on real sales, both in-store and e-commerce.

Collaborative Media

Shared media investments leveraged more efficiently.

Ready to adopt Orestico?

Discover how Orestico unifies media, sales data, and measurement tools to transform your promotions into tangible results.

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